Category Archives: Announcement

To cut back on the waste we produce (and fossil fuels required to transport it), we’re switching from plastic tubs to recyclable stand up pouches. Here’s a look at the new packaging:

If you’re a current subscriber, there are a few changes you should be aware of:

1. We got rid of scoops. So if you like having the scoop, hang onto one from your current tub.
2. Because we got rid of scoops, the serving size on the package has changed. While the total amount of powder in the pouches is the same as it was in the tubs, the new serving sizes are as-follows:
   • Pure Food Plant Protein Powder (Vanilla): 3 Tablespoons (18 grams), which gets you 11 grams of protein per serving and 28 total servings per bag.
   • Pure Food REAL MEAL (Chocolate): 3 Tablespoons (22 grams), which gets you 11 grams of protein per serving and 24 total servings per bag.
   • Pure Food Plant Protein Powder (Chocolate): 3 Tablespoons (18 grams), which gets you 11 grams of protein per serving and 28 total servings per bag.

To get 20 grams of protein (our old 2-scoop serving size), you would add about 5.5 Tablespoons to your smoothie (which amounts to 32 grams of vanilla/cacao plant protein or 40 grams of Real Meal).

If you have any questions for us, please don’t hesitate to reach out.

Pure Food DIGEST is our new, soon-to-be released, daily all-in-one digestive health capsule.

Just 1-2 capsules per day can help you get relief from gas, bloating, constipation, IBS/IBD, leaky gut, and other common GI issues.

DIGEST is better than other digestive health supplements on the market because:

1. It’s formulated by a naturopathic doctor specializing in digestive health.

2. It contains a potent, proven blend of prebiotics, probiotics, digestive enzymes, and anti-inflammatory roots and minerals…with ZERO ingredients sourced from China like most other manufacturers.

3. It utilizes delayed release capsule technology that allows the probiotics to make it past the harsh, acidic conditions of your stomach–where 60% of most probiotics die–to reach your intestines, where the good bacteria are more readily absorbed and exert the most health benefits to you. 

Long story short, DIGEST has the highest quality, doctor-backed ingredients and gives you more bang for your buck compared to other products.

Here’s a quick breakdown of the difference between Pure Food Protein and REAL MEAL, our plant based meal replacement powder:

Long story short, REAL MEAL is a bit higher in calories than original Pure Food plant protein and better suited as a meal replacement. It has some different ingredients that offer unique benefits compared to Pure Food Protein Powder. It tastes slightly sweeter and smoother. I use them both regularly.

If you decide to give REAL MEAL a try, you can get it here on our website or through Amazon.

Big news: both Pure Food flavors are now certified organic!

Why is USDA Organic certification a big deal?

It means each of our ingredients meets stringent USDA National Organic Program standards.

We now have credible third party verification that Pure Food 1.) Does not have chemical pesticides and herbicides like glyphosate ; 2.) Is produced without the use of bioengineering or ionizing radiation; and 3.) Only contains ingredients from farmers that use renewable resources and conserve soil and water to enhance environmental quality for future generations.

Did the formula change?

Nope. We always have and always will use organic ingredients. But now we can put the USDA Organic seal on the front of our package.

How do I get some?

Head over to our online shop for the best deal or get it on Amazon if you prefer.

If you’ve read any of my emails or blog posts, you know that honesty, integrity, and improvement are the foundation upon which I built my small business.

I love the ingredients in Pure Food and I know my customers do too … but the taste left something to the imagination.

For Pure Food Cacao Protein, my biggest challenge was inconsistency. I realized this was due to oxidation of the coconut milk powder, which was reacting with the brown rice and changing the flavor over time. The product was never unsafe for consumption (my manufacturer has rigorous testing protocols before and after production). But it just didn’t taste that good after a few months on the shelf. This was unacceptable.

Pure Food Vanilla Protein wasn’t very “vanilla-y”. And many customers weren’t crazy about the smell and aftertaste. But vanilla bean powder is sooo expensive … like $200/lb expensive … so I couldn’t afford to use that much of it.

Long story short, I’ve spent the last year trying to figure out how to make both Pure Food flavors taste better without compromising the integrity of the ingredients.

I finally figured it out … 

The changes are subtle. In fact, the nutrition facts label and ingredient lists don’t look much different.

And that’s deliberate.

Obviously one of the most important things to me is I want the people who currently use and love my product to still love it.

So don’t panic … Pure Food is still real food!

I never have, and never will compromise on that promise.

But it tastes much better now, and that’s mainly because I found a small U.S. company that sells an amazing all-natural organic vanilla powder and it made a huge difference in the flavor. Such a difference, in fact, that I decided to put it in both Pure Food products.

Here’s a look at the updated ingredient lists, along with exactly what’s changing in each formula:

I’m confident you will love it. And if not, I offer a money-back guarantee. So give new Pure Food a whirl, because you have nothing to lose!

If you have questions, concerns, or comments, just leave a comment or email me at Scott@purefoodcompany.com.

Get Pure Food 2.0 Now